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Start Engaging Your Customers with Facebook

According to a recently released study from Nielsen, the average U.S. Internet user spends more time on Facebook than on Google, Yahoo, YouTube, Microsoft, Wikipedia and Amazon combined.  The survey shows that an average U.S. Internet user now spends more than seven hours on Facebook each month, up more than 50 percent from four hours and 39 minutes per month in June 2009. This amounts to more than 14 minutes per day.  If you haven’t put social media into your marketing mix, now is definitely the time.

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Resolve to Add Social Media to Your Marketing Mix

Your clients and prospects are active on social media. So are your competitors. You should be too. It’s easy: start with Twitter and Facebook and go from there. [...]

Look Who’s Talking

Savvy marketers know that word-of-mouth referrals are a powerful way to get new customers. However, with the rise of social media, people are no longer just sharing their opinions in person: they are broadcasting them to the world through Yelp, Facebook, Citysearch, OpenTable ratings, Amazon ratings, etc. [...]

Connect with Customers Using Social Media

Are you making the most of today’s social media tools to connect with your customers?  Twitter, MySpace, Facebook, and a blog should all be part of your arsenal to get closer to the people that should be most important to you:  your clients.

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